Research: My Favourite Music Video - Bruno Mars, The Lazy Song

The Lazy Song by Bruno Mars i believe is a good music video due to several reasons.
Bruno Mars is a R&B artists and has previous chart singles which includes Grenade and Just The Way You Are. He is very popular amongst the R&B industry.
The choreography in this video is very clever. It is conducted in such a way you know what the song is about , without having to have to music playing. It complies with the key conventions of a music video, i.e lip syncing and the appearance of a musical instrument, the guitar.
What i also like about this video is that Bruno Mars is always looking at the camera, making it appear as if he is directly talking to us and the effect of this is that it actually makes us not want to do anything, which is what the song is regarding. With the use of very laid back acting and 'dance moves', it creates a ery calm, slow atmosphere thus effectively conveying the mood of the song.